Tokyo Institute of Technology
Spread of Two Linked Social Norms on Complex Interaction Networks
We study the spread of social norms, such as rules and customs that are components of human cultures. We consider the spread of two social norms, which are linked through individual behaviors. Spreading social norms depend not only on the social network structure, but also on the learning system. We consider four social network structures:
Using the lattice model, we also investigate the effect of the small-world phenomenon on the dynamics of social norms. In our models, each individual learns a social norm by trial and error (individual learning) and also imitates the other's social norm (social learning). We investigate how social network structure and learning systems affect the spread of two linked social norms.
Our main results are:
When: Wednesday, February 21, 2007, 17.30-18.30
Where: ETH Kreuzplatz, D-MTEC, Kreuzplatz 5, Room K14